A new Seattle-based company is using gamification via Facebook to help encourage young people to save and practice proper financial management skills. The company, BobberInteractive, allows users to set goals, measure their progress and engage/interact with friends via a Facebook app that uses the social media site as a gaming and goal-sharing platform. The hope is that those using the social platform will use gaming to solidify and enhance their ability to save and invest. Sounds just like Farmville, right? Er...no. This game actually teaches something of value.
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